Your value stack — Furnware x Stackt — 2026
Built for Furnware.
A tailored marketing stack designed to close the gap between where your team is today and where the business needs to go.
We've been in the industry for over a decade. One thing we see over and over again is marketing teams that are expected to do it all. And most just don't have the resource to do it.
The brief keeps growing. The budget stays the same. And somewhere between the campaign that needs to go out, the report that is overdue and the social content that needs approving, the strategic work gets pushed to tomorrow.
Stackt was born because we kept seeing the same thing. Smart, capable internal teams stretched too thin to deliver on what they actually know how to do.
We take on the high skill, high effort work and we build systems around it that get smarter over time.
Every process we put in place has efficiency baked in from the start. We are always finding ways to automate, streamline and improve so that the value we deliver keeps growing without the manual effort growing with it.
Less admin. Less double handling. More of your budget doing what it is supposed to do.
The value stackconcept.
value stack /ˈvaljuː stak/ A curated set of marketing capabilities, specialists and systems assembled specifically around a business's gaps, designed not just to deliver work, but to compound in effectiveness over time.
Unlike a traditional agency retainer, a value stack is built to integrate with an internal team, filling the roles and functions that are stretched, missing or beyond current capacity.
We've heard it before, you didn't sign up to wear this many hats. So take a few off. We've got it from here.
We only do the work that actually moves the needle.
One dedicated team member embeds directly with your team, your core point of contact, operating like an internal marketing manager. They learn your business, your tone and what keeps you up at night. No work starts without that foundation in place.
Every system, every process, every workflow we create is designed to do more over time. We bake efficiency in from day one because your budget should go toward results, not admin.
Your embedded team member is backed by a bench of senior specialists across performance, nurture, content, digital design & AI, each owning their discipline completely. Not account managers passing briefs down a chain. People doing the work themselves, accountable for the output.
Some work needs a specialist outside our core. When that moment comes we do not improvise. We introduce you to and activate our trusted Stackt Partners - experts briefed and managed entirely by us. You get the right person for the job without another relationship to manage.
So many agencies run on autopilot. Same report every month, same activities, same outcomes. We don't work that way. Every 90 days we sit down together and do something most agencies skip, we read the data honestly, set stretch targets for the quarter ahead, and build everything we do around hitting them. Inside each block, we optimise weekly. Budgets, creative, channels, copy, nothing sits still if it is not performing. By the time we hit the 90-day mark we know exactly what worked, what didn't, and what the next block needs to look like. Then we reset. New targets. Higher bar. This is not a retainer. It is a structured partnership built to compound, where every quarter we know your business better, your systems run smarter, and the results have a higher ceiling than the last.
We stay in our lane, working across four core areas and our Stackt Partners deliver on the rest.
- Google Ads (Furnware + Mindfull)
- Meta Ads (Furnware + Mindfull)
- Campaign strategy and builds
- Audience segmentation
- Budget pacing and optimisation
- GA4 and GTM ownership
- EDM strategy and development
- Dynamics/Hubspot automation setup
- Lifecycle flows and triggers
- Segmentation and personalisation
- Reporting + optimisation
- Workflow automation
- Content scaling systems
- Reporting infrastructure
- Tool stack configuration
- Team upskilling support
- Content strategy
- Calendar management
- Asset creation + editing
- Copywriting
- Scheduling
- Community management
- Reporting
Brand strategy, identity systems, print and design work that goes beyond digital placements.
Builds and CRO-focused development covering Shopify, Webflow, Hubspot and Wordpress.
Short-form video and UGC at scale. Talent selection, briefing, and content delivery managed by us.
Search and generative engine optimisation from specialists who live and breathe organic growth.
Proven people. Senior oversight. No juniors learning on your budget.
Your strateg lead. Ash brings over a decade of both in house + agency experience and is accountable for the direction, quality and output of your stack.
Senior oversight and execution. Lauren is here to ensures consistency, quality control and that every deliverable is held to the standard it should be. Think of her as your external, internal marketing manager.
Driving performance and commercial growth across paid channels. Paige leads your growth strategy and is hands on with performance, keeping a close eye on where every dollar is going and how every campaign is tracking, ensuring high performing results.
Owning your email and lifecycle strategy. Tracey builds the automations, writes the sequences and ensures your nurture engine keeps running.
The infrastructure that makes the whole thing run faster, smarter, and more visible.
Campaign architecture, audience segmentation, and budget pacing across AU, NZ, and ROW markets.
Full-funnel campaign management across Facebook and Instagram for Furnware and Mindfull.
Automation setup, lifecycle flows, and segmentation. Your nurture engine, built to run on its own.
Full ownership of your analytics setup. Clean data, accurate attribution, and reporting you can act on.
Workflow automation, content scaling, and reporting infrastructure. We configure the tools and train your team.
ClickUp is your live window into the work. Full visibility on every task, no chasing for updates. Plus our short form chat channels to keep in touch with your team.
Three tiers. One direction.
All compounding from day one.
The entry stack. Show up consistently, communicate well and start building smarter systems from the ground up.
What is included- Performance marketing Google and Meta AU and NZ
- Up to 2 EDMs per month
- Basic Dynamics automation setup
- GA4 and GTM ownership
- Organic social management
- Monthly performance reporting
- Quarterly 90-day review
The full growth stack. More resource, more action, and systems that keep compounding value over time.
What is included- Everything in Build plus
- In office marketing manager 2 hours/fortnight
- Google + Meta Performance execution across all markets
- Additional digital asset creation in line with performance campaign requirements
- Addional testing + optimisation
- Dynamics workflow automation
- Up to 4 x EDMs per month
- Fortnightly Future of Education Briefing
- AI enablement + effeciencies
- On location support + briefing
- Community management
The complete stack. In person hands on deck. More resource, deeper reporting + testing, every channel, every system, every specialist. Built for businesses that are ready to move fast and compound hard.
What is included- Everything in Stack plus
- In office marketing manager 1 x day/ week
- Priority community management + 12 hour response inc weekends
- Full AI workflow and automation suite
- Monthly senior strategy sessions
- Custom build - reporting dashboards
- Seasonal campaign + event support
- Full team + channel coverage
- Additional asset creation + editing
- Management of Stackt partners
All tiers include account management, quarterly 90-day review, and ClickUp project visibility. Pricing is ex-GST. Ad spend is billed separately.
Mode Rentals
They were the first agency to give us a strategy that genuinely delivered. We saw results from day one, and twelve months later our performance is still improving month after month.
Hannah Thorp, Marketing Manager, Mode Rentals
When Stackt came on board, previous agencies had delivered incomplete strategies resulting in an investment in content that wasn't delivering results.
12 months into our engagement the business has achieved significant growth across every major marketing metric.
These results reflect the impact of a refined full-flywheel strategy spanning paid media, search, social and customer nurture.
The result is a business now operating with greater scale, efficiency and commercial momentum and a clear plan to drive consistent growth.
90 days from
now, something
will exist that
did not today.
Get your stack locked in, confirm the scope and kick off your first 90-day block. The sooner we start, the sooner it compounds.